Jacob Tyler is a Top B2B Company Worldwide
2020 is shaping up to be a big year for advertising, from augmented reality to interactivity. At Jacob Tyler, we pride ourselves on being on top of the latest trends. Every year, Clutch announces the Clutch 1000, a list of the 1,000 highest-performing B2B companies based on Clutch’s verified reviews. We are thrilled to announce…
How Jacob Tyler Does Trade Show Marketing For Clients — 21st Century Style.
People think trade shows are boring, jam-packed with forgettable booths, and always headlined by some act that couldn’t headline a county fair. And … they’re right. But hear me out, I actually think that’s a good thing. Because prospective customers are going to the trade show regardless, because they need to scope the latest industry…
How A Multichannel Approach Can Save Your Brand’s Online Presence
Let’s face it, changes in social media platforms — e.g., evolving newsfeed layouts, algorithm changes, and data targeting limitations (thanks Cambridge Analytica) — are the bane of a marketer’s existence. These changes drastically affect how you communicate and interact with your consumers. What if we said there was a way to insulate businesses and brands…
Jacob Tyler was ranked as a top 10 agency globally…
WASHINGTON, D.C., May 30, 2019 – Clutch officially announced its list of the top creative and marketing agencies for a variety of categories, based on their industry leadership, creative and marketing expertise, and client feedback. “The marketing and creative sectors are increasingly adopting a digital-first mentality,” said Clutch Senior Business Analyst Sara Philibotte. “The best…
The Jacob Tyler Rebranding Guide
When & How to Rebrand How To Take Your Company’s Branding To The Next Level By The Jacob Tyler Agency Every successful company needs to have a strong brand. Your brand isn’t just a logo, your brand name, or simply a piece of marketing strategy. It’s all of these things and so much more. It’s…
Why “Stories” Will Dominate Social Media in 2019
With the announcement of YouTube Stories, Facebook’s recent shift in getting more users to view its own somewhat neglected Stories feature, and Instagram’s scandalously effective move of completely ripping off Snapchat’s Stories experience blow-for-blow, — which started this all, by the way — we thought we’d take a step back to look at why we…
The Age of Opaque Brands is Over. That’s a Good Thing. (Thanks LaCroix)
If you had your eye on Twitter Moments in early October you may have seen a pile-on around the millennial-loved sparkling water brand, LaCroix. The croix of the issue (okay… crux… I just thought that was funny) was a class action lawsuit filed against the Wisconsin company claiming that its “natural essence” flavoring, which the…
The Undeniable Allure of Influencers
The Undeniable Allure of Influencers Influencers continue to be a big part of the brand and social media strategy conversation year after year. Why is that? What do they bring to the table that owned content doesn’t? There’s a lot you should know and we’d love to tell you every nitty-gritty detail. But first, you…
BIOS Lighting Names Jacob Tyler as Agency of Record
National Branding Agency to Create Brand Recognition and Equity for Lighting Innovator SAN DIEGO, July 18, 2018 – Jacob Tyler, a San Diego-based award-winning branding and digital agency, today announced BIOS Lighting has named the company as its agency of record. With the partnership, Jacob Tyler will oversee all creative concepts and brand development for…
Viejas Casino & Resort Selects Jacob Tyler to Fuel Brand Awareness
SAN DIEGO, July 13, 2018 – Jacob Tyler, a San Diego-based award-winning branding and digital agency, today announced Viejas Casino & Resort has selected the company to drive brand recognition and overall brand awareness for the Viejas Hotel as well as the Willows Hotel & Spa. Viejas Casino & Resort is a Forbes Travel Guide…