Going Beyond the Pink Ribbon – Clever Ways Businesses Can Help.
The pink ribbons are showing up again. Look around and you’ll see them on the doors of businesses, the lapels of bankers and the back windows of minivans. Jacob Tyler Brand + Digital Agency has one on the front page of our website right now. Yes, it’s National Breast Cancer Awareness Month and thankfully, people…
Turning Strategic Energy into Powerful Design Execution
We’ve recently partnered with a leading provider in the residential solar industry to create a compelling and highly engaging digital experience to inspire homeowners to go solar. As with all projects, we focus heavily on our discovery process to learn as much as we can about our clients – who we view more-so as partners.…
On the Eleventh Day of Creative: Eva Mann
As told by Senior Brand Manager, Amanda Schremser On the Eleventh Day of Creative, I want to share a project that’s extra merry and bright, and nothing says bright quite like Hollywood runway models, sequin tailored uniforms and the lights of a fashion photoshoot! When we think fashion, our minds…
On the Ninth Day of Creative: Nomad
As told by Developer, Jon Clawson, On the Ninth day of creative, we are anticipating the launch of the Nomad Temporary Housing mobile application which will provide a better experience to process reservation requests for both clients and their internal team. Through the current website, and now the mobile app, Nomad offers a comprehensive search feature that…
Avoiding Unnecessary Complexities
Since first watching the TED talk by Roman Mars entitled, “Why city flags may be the worst designed thing you’ve never noticed” I’ve been on a mission to avoid unnecessary complexities – not only in my work, but also in my daily life. As humans, we tend to overcomplicate things time-and-time again. Such is the case…
Microsites and Landing Pages: A Primer
Just about every business has a website – or at least should. But a website is not the only venue through which you can market your business on the web. The rise of online marketing and its various tactics have given birth to new forms of web engagement – including the microsite and landing page.…
Instagram’s Latest Updates Could Help Brands Reach Consumers
Visuals are a powerful way to promote your brand. The right image can capture the soul of a brand and communicate it in an instant. Instagram – the largest image-sharing site in the world – boasts 70 million images and video uploads every day. That’s a lot of users – and a big potential audience…
17 Quotes on Design Philosophy From Apple’s Sir Jony Ive
Recently, Apple announced it was “promoting” its lead designer, Jony Ive. The promotion is little more than a title change, as Ive has led Apple’s world-changing product design since joining the company in 1996. “Sir” Jony Ive (he’s been knighted by the Queen of England) is well known across the globe for his innovative designs…
5 Themes from Interactive Day San Diego, 2015
Ah, Interactive Day. The one day a year when Southern California’s best, brightest and most innovative digital marketers convene to remind each other just how behind the curve they are. It is a day of inspiration and excitement and anxiety and terror: how do I institute this philosophy at my agency…how do I make these…
5 Easy Tactics to Reach Brand Enthusiasts
Do you own a gadget that you can’t wait to tell all of your friends about? Are you quick to recommend your favorite restaurant or a film you enjoyed to anyone who will listen? If so – to paraphrase the late Jeff Foxworthy – you might be a brand enthusiast. Brand enthusiasts are more than…