The Web Design Evolution of Jacob Tyler: A Digital Timeline Spanning Two Decades
Well… we did it. We launched a new website. You know how the old business saying goes; “We’re our own worst client”. That’s true for many and very true for us. We seem to always put ourselves last in the “to-do list” pecking order. However, after months of work, back-and-forth, opinions, changes, and procrastination, we […]
Why a Good Logo is So Important
First off, let’s define terms: Your logo is not your brand. As we’ve written before, your brand is the reflection of your products and services, your workplace culture and the totality of your values. Your logo, meanwhile, is the imprimatur of your brand. Think of it as your professional coat of arms—the seal that guarantees […]
Bistalk Radio Interview on ESPN 1700 with Les Kollegian and Richard Truss
Les Kollegian and Richard Truss interviewed by Bob Ryan on ESPN 1700 and had a fun and insightful conversation on small business and branding. Check out the podcast below to listen to the whole show.
Logos vs Brand Identity
When companies or business owners consider developing their “brand”, the first thing that usually comes to mind is the creation of their logo. While considering a new logo’s colors, graphic elements, and other design components are a good starting point, it’s important to remember this important fact: Your logo is NOT your brand. What does […]
Clutch Announces Leading San Diego Web Designers
WASHINGTON, DC, July 6, 2017 – Today, Clutch released its Leaders Matrix of top San Diego web designers. The featured firms are highlighted based on verified client reviews and a track record of delivering well-crafted web designs. The leading web designers in San Diego are: Jacob Tyler, Bop Design, Tiny Frog Technologies, MaxAudience, Visceral, AshWebStudio, […]
That year-end marketing budget is worth more than you think.
‘Use it or lose it’ is the mantra of many organizations when it comes to year-end budgets. If you’re in charge of the budget, it should be more than just a mantra, it should be your battle cry. For starters, not spending allocated funds this year could mean you won’t receive those dollars next year. […]
Brand Review: Rio 2016
Although the Olympic games have concluded, there are still valuable pieces of inspiration that will live on. When most people think of the term “brand”, images of sleek smart phones and white and green coffee cups come to mind. The Olympic brand presents a unique branding challenge that is by nature ever evolving, yet must […]
Turning Strategic Energy into Powerful Design Execution
We’ve recently partnered with a leading provider in the residential solar industry to create a compelling and highly engaging digital experience to inspire homeowners to go solar. As with all projects, we focus heavily on our discovery process to learn as much as we can about our clients – who we view more-so as partners. […]
On the Eleventh Day of Creative: Eva Mann
As told by Senior Brand Manager, Amanda Schremser On the Eleventh Day of Creative, I want to share a project that’s extra merry and bright, and nothing says bright quite like Hollywood runway models, sequin tailored uniforms and the lights of a fashion photoshoot! When we think fashion, our minds […]
On the Eighth Day of Creative: e.Digital
As told by Visual Designer, Lisa Inoue On the Eighth Day of Creative, I’m excited to share a sneak peek into some work we’re doing for our client e.Digital. Since our initial kickoff, I’ve been inspired by their twenty-four year history of creating game-changing foundational technologies that are at the core of wireless headset, digital […]