Merlone Geier
Merlone Geier OVERVIEW: For three decades, Merlone Geier Partners has been a driving force in West Coast retail real estate investment. Specializing in retail and mixed-use properties, they sought to transform their digital presence to match their industry leadership. Jacob Tyler was tasked with reimagining their website—creating an intuitive, compelling online platform that would clearly […]
SeaSpine
SeaSpine From Spin-Off to Market Leader: Jacob Tyler Launches Sea Spine’s Independent Brand Strategy Integra, a leading global medical technology company, engaged Jacob Tyler to develop a comprehensive brand and digital strategy for the spin-off of its spine and orthobiologics business into Sea Spine, with the goal of accelerating the new company’s growth trajectory < […]
BIOS Lighting
BIOS LIGHTING Circadian Lighting for Humans and Plants: Building a B2B and B2C Brand Bios Lighting engaged Jacob Tyler to strengthen their business-to-business agriculture focus while building a new commercial brand identity. Their unique position at the intersection of agricultural science and workplace wellness required translating proven agricultural expertise into a compelling narrative for […]