Stroller Strides
OVERVIEW
When founder Lisa Druxman first approached the team at JTCG, Stroller Strides was just a concept for a start-up company. Beginning in 2001, our team helped get Stroller Strides off the ground, and within just a few years, the company had become a national phenomenon.CHALLENGE
Starting from the ground up, we focused on creating a unique identity that targeted their core market. By developing a variety of materials from printed collateral to a custom website, we were able to help build a strong and unified brand.SOLUTION
JTCG created all print and interactive collateral for the Stroller Strides brand and subsidiary company brands including “Fit for Baby” and “Body Back.” The latest web 2.0 launch and version of the Web site includes social media and community elements, micro-sites to promote franchises, advertising platforms, and franchise owner Web dashboards to build and manage separate Web entities. Today, Stroller Strides has over 300 franchisees and over 1,100 locations nationwide, and our continued work with them contributes to the company’s ability to maintain its top position in the market.
PROJECT SPECS
- Client:
Stroller Strides - Services:
User Interface Design
Web Design
Front End Development - Technologies:
CSS, Flash, PHP
