Lactagen
OVERVIEW
Ritter Pharmaceuticals, Inc, creator and manufacturer of Lactagen is committed to helping you live a healthier and happier lifestyle by providing education, resources, and therapeutic remedies for your digestive distress.CHALLENGE
Lactagen, developed to help with lactose intolerance and a product not yet FDA approved, is prohibited from being marketed in any way that states the product works or is a cure for lactose intolerance. Thus the company was suffering from slow online sales.SOLUTION
JTCG developed a new “friendly” look and feel, colloquial voice and enhanced strategy using social media, video, testimonials, and specific calls-to-action to aggregate potential qualified leads and start a bigger conversation about the product. Proper conversion metrics were created to ensure goal completion through PPC and Search Engine Optimization (SEO) strategies. The site continues to increase unique visits at over 50% monthly.
PROJECT SPECS
- Client:
Ritter Pharmaceuticals - Services:
User Interface Design
Web Design
Front End Development - Technologies:
CSS, JQuery, PHP, Salesforce Integration, Ecommerce, Live Chat, Social Media and Offsite SEO
