OVERVIEW
Hubbs-SeaWorld Research Institute is a public, non-profit charity dedicated to providing effective solutions to conflicts that arise between human activity and the natural world. Hubbs-SeaWorld scientists apply sophisticated technologies to seek the solutions that protect and conserve marine animals while benefiting humans and their reliance on marine resources.
CHALLENGE
JTCG was asked to redesign the site to increase site usability, overall look and feel, and educational value to attract volunteers and support through giving for research.
SOLUTION
In under 6 weeks, JTCG delivered a fresh Web site design look and feel focusing on the quality of HUBBS-SeaWorld research creating click-through by focusing on ecology, physiology, bioacoustics, and aquaculture. Large photos and an invigorated site voice attract users to click and learn more about the organization. The HUBBS-SeaWorld site received a Gold Award in the Public Service/Non Profit Web site design sector for the 2010 Creativity Awards.