OVERVIEW
Active.com is the leading online community for people who want to discover, learn about, share, register for and ultimately participate in activities about which they are passionate. Millions of active individuals visit Active.com each month to search and register online for races, team sports and recreational activities; interact with others who have similar interests; start online training programs; and access nutrition, fitness and training tips.
CHALLENGE
JTCG was tasked to completely redesign the look and feel of the site to enhance usability and create a better “social networking” community for their 6 million active member database.
SOLUTION
JTCG developed a new and enhanced site map to organize the site into different community sections based on specific member interests. JTCG created a look and feel for new site icons, search screens (and overall functionality) and over 50 designed screens with a corporate style guide for the team of 60+ engineers to implement at Active.com. Active now has over 9 million members.