06.18.07 - Visionary San Diego Branding Firm Helps One-of-a-Kind San Diego Organic Food Manufacturer Offer Source-to-Shelf Services

Breast Cancer Survivor Launches Earth Source Organics, Partners with Jacob Tyler Creative Group

San Diego, CA -- June 18, 2007 -- It began as a conversation from one cancer survivor to another. Audrey Darrow, owner of San Diego's Earth Source Organics, was diagnosed with breast cancer in 2004. Today she is in remission. Les Kollegian, owner of San Diego's Jacob Tyler Creative Group, fought bilateral testicular cancer and has been in remission for 6 years. It became Darrow's mission to ensure that cancer survivors had access to dairy-free, gluten-free, nut-free, sugar-free organic foods. Since 1983 Darrow has been working in the industry importing and exporting name brand food products to major grogery and drug store chains. Now, she has created a business model that could take anyone's food product from concept through manufacturing and distribution. In fact, Darrow owns and operates one of only two certified organic food processing facilities in San Diego County. In Les Kollegian, she found someone who not only understood the urgency of her mission, but provided that other critical skill set she was lacking - online marketing, branding, packaging design and marketing. Together, the two businesses offer food producers a complete resource from source to shelf.

"Jacob Tyler can provide Earth Source Organics a proven level of branding expertise and packaging design that competes in the hypercompetitive, overcrowded arena of food marketing," explained Darrow. "Jacob Tyler is excited to be working with Earth Source on such a worthwhile, important side to the food business," added Kollegian, whose own mother recently became a breast cancer survivor.

Darrow plans to give a percentage of her profit to BreastCancerFund.org, a not-for-profit organization that researches how environmental factors affect breast health. Kollegian's company is actively involved in San Diego's annual "3 Day Walk" for cancer, and solicits his client base to help raise funds towards finding a cure.

For more information, please visit www.earthsourceorganics.com or www.jacobtyler.com.

To interview Les Kollegian, contact: Denise@JacobTyler.com
Phone: (630) 845-4694

Back to News Home