03.12.06 - Jacob Tyler Creative Group Launches D3 Web Site
Southern California's Largest Case Distributor

San Diego, CA-D3 Equipment (D3), a distributor of Case heavy equipment, just went from brick and mortar to click and mortar thanks to San Diego-based Jacob Tyler Creative Group (JTCG). JTCG just launched the new Web site, http://www.d3equipment.com for the Southern California-based D3, who has brick and mortar locations in San Diego, Fontana and Santa Fe Springs.

D3 hired JTCG based on JTCG's previous industrial branding and design work, including national transportation company, Total Logistic Control. "We interviewed several agencies for our initial launch and Jacob Tyler came to us with the best understanding of our target markets", said Dana Denardi, Vice President of Operations. Miss Denardi also added, "We are very happy with the initial launch of our Web site. Jacob Tyler will be helping us reach our online business goals by creating additional functionality to enable our customers to reserve and purchase equipment online, as well create a customer database that will tie into to our current back-end systems."

"The D3 Web site project made me strive for a look that was visually strong and bold, much the the Case equipment they represent," said JTCG's Creative Director, Les Kollegian. "I really enjoy the challenge of consumerizing the look and feel of industrial-based companies, which in this case, based on our research, was the appropriate creative strategy. We look forward to being an integral part of their future growth plans through both interactive and print mediums." he added.

About Jacob Tyler Creative Group
Headquartered in San Diego, Jacob Tyler Creative Group is a full-service design firm specializing in branding, product design, e-strategy, integrated marketing communications and public relations. Clients include Coastal Provisions Market, Lucidiom, American Fertility Association, Total Logistic Control, and Sona Mobile. To learn more about Jacob Tyler Creative Group, please visit http://www.jacobtyler.com.

About D3 Equipment
The original DeNardi Corporation began in 1978 with two folding tables and a desire to provide a quality product with superior customer service to back it up. That company grew and changed over the years to become DeNardi Equipment, serving California and southern Nevada with 7 branch locations. From that same vision and drive comes D3 Equipment providing quality construction equipment, through CASE and superior customer service through a team of professionals. For more information, please visit http://www.d3equipment.com.

Media Contact: Denise Dorman
Phone: 630.845.4694

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