Global Med Giant Chooses Jacob Tyler Creative Group
SAN DIEGO -- August 1, 2008--Jacob Tyler Creative Group (JTCG), San Diego's fastest-growing marketing communications firm, is maintaining its healthy pace -- by adding yet another health-related client to its roster. And this time, the agency has reached across continents to do it.
Ossur, an orthopedics giant based in Iceland, has designated JTCG as its agency to re-create its website, as well as developing new collateral and other marketing materials.
"We've done project work for Ossur in the past," says JTCG president Les Kollegian. "So this is a nice affirmation from them that they've been pleased with our processes and solutions."
The agency's vast experience in the healthcare field helped. JTCG has created successful campaigns for CodoniX Medical Research, the Multiple Sclerosis Society, the Center for Skin Cancer, the National Institute on Drug Abuse (a US Government agency), Reproductive Medicine Associates, the Spina Bifida Association of America, and many others -- in addition to clients in a number of other industry sectors.
Ossur has been in the news lately because Oscar Pistorius -- using a pair of artificial limbs developed by Ossur -- competed in the South African Olympic Trials.
JTCG has been designated to promote both of Ossur's primary business lines: prosthetics (limbs, extremities, and components -- including futuristic bionic technology, even covering artificial intelligence) . . .and othopedics (braces/supports (for arms, legs, and torsos).
The agency's work will target all 14 countries where Ossur maintains a physical presence, with global coverage via web, mail, and other forms of marketing which transcend traditional borders.
"Our ability to think strategically, while also developing innovative creative solutions, should help Ossur achieve their marketing goals," Kollegian adds.
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Jacob Tyler Creative Group was recently recognized by The San Diego Business Journal as the region's 12th Fastest-Growing Company. Founded in 2000, the firm is headed by Les Collegian and has created campaigns for Intel, FOX TV, America Online, Chili's, Gateway, US Playing Cards, and Qualcomm. To read more, please visit www.jacobtyler.com.
To interview Les Kollegian, contact Jim Allyn: AllynCopy@aol.com, (858) 488-8733
Ossur is the world's leading developer and manufacturer of prosthetics, compression therapy, and other orthopedic bracing and support products. Based in Reykjavik, Iceland, Ossur has grown to a $335.6-million, 16,000-employee firm since its inception in 1971. The company is Nasdaq- and OMX-listed as OSSR. Recognized as a Technology Pioneer by the World Economic Forum, Ossur currently holds 347 patents worldwide, with 358 more pending. The company and its products have received honors and awards from Time magazine, Fortune, Popular Science, and many others.
Team Ossur sponsors numerous Paralympic gold-medal-winning athletes, including Oscar Pistorius -- a double-amputee who has recently gained global attention by competing in the 2008 Olympic Trials while using the Ossur Cheetah Flex-Foot. To learn more about Ossur, visit www.Ossur.com.