Jacob Tyler is a Full Service Brand Communications Agency.   Call us toll free at 866.735.3438

« Chairpants!!! For those who prefer to sit… it’s so easy… «
» Even though Batman’s lost his first step… he has been inspiring Halloween costumes for decades… »

Communication Breakdown… It’s always the Same



by Jonathan Marshall

“These must be the creatives – just look at those funky outfits!” Sometimes it’s a battle for the big idea, and sometimes the creatives don’t always see eye to eye with the client… or the budget for that matter.

With changes like, “We need to make the logo bigger, but feel smaller,” and “Let’s run it through 19 focus groups,” – it can feel like the conversation is in four different languages. Cheers to all the creative agencies for battling for the big idea!

p.s. This is why JTCG doesn’t use account executives…

Sphere: Related Content

Tags:

This entry was posted on Wednesday, October 28th, 2009 at 9:42 am and is filed under Advertising Campaign, Just For Fun. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Responses to “Communication Breakdown… It’s always the Same”

  1. Jonathan MarshallLis Says:
    October 28th, 2009 at 11:46 am

    RT @jtcg http://bit.ly/4bOjLh Communication Breakdown… It's always the Same…

  2. Les Kollegian Says:
    October 28th, 2009 at 12:09 pm

    RT @jtcg Yahoo hearts creatives! good stuff. The JTCG Blog: San Dieg… http://bit.ly/4bOjLh

  3. nvelocity Says:
    October 30th, 2009 at 2:13 am

    RT @jtcg Yahoo hearts creatives! good stuff. http://bit.ly/4bOjLh

Leave a Reply

Copyright © 00 - 10 Jacob Tyler Creative Group. All Rights Reserved

Click here to request more information via email

Visit: 1501 Front Street, Suite 107, San Diego, CA 92101

Call us today! (866) 735.3438

Click here for BBB Business Review

Jacob Tyler Creative Group is a tightly knit group of talented experienced marketing, media, and software development professionals. We are a full-service, boutique design firm specializing in printed collateral, Web design and Web development, product design, and online marketing. At the heart of the Jacob Tyler team is the simple belief that results speak for themselves. Beauty and style can and should be elements of any marketing campaign, but regardless of how trendy or sophisticated an ad or a datasheet may be, what counts is whether or not you get the new sales leads as a result. Our team prides itself in finding the best approach for your campaign-one that creates an eye-catching product, that fits your budget, and meets your marketing goals. Our ultimate goal is to work with you and your company not once, but again and again, learn from each campaign and continue to apply the tried-and-true principles of marketing to your next effort.