CLIENT: Terranea Resort
PROJECT: Branding & Identity
Located in Rancho Palos Verdes, California, Terranea Resort occupies over 100 acres
overlooking the Pacific Ocean. By developing the property around four connections
(Sea, Nature, History, and Architecture), Terranea has created a truly unique and
lavish experience.
Jacob Tyler Creative Group was contracted to help the organization brand the resort. We have
worked closely with key management to make sure our solutions not only enhance their
vision, but address sustainability - all while maintaining a high-end and luxurious product.
To date, our team has developed a full color palette for the resort, fine-tuned an
existing logo, developed branding guidelines and developed stationery and collateral
packages for the resort. Additionally, we are currently creating all identity and
collateral materials for the resort including all in-room collateral, spa identity,
golf course branding, and resort advertising. We eagerly anticipate their grand opening
in June 2009.